The first spark of Visible Media Group ignited a few years ago. While sipping on a hot cup of coffee at a coffee shop, we felt that something was missing from the local marketplace. Inside of our minds, we carved out an idea that represented every aspect of lead generation but extending this idea beyond the four walls of our office seemed like a daunting and challenging task.

Having analyzed tens of thousands of websites, we quickly realized small business owners were getting “the short end of the stick.” While some small businesses managed to obtain first-page rankings, many of their rankings were achieved haphazardly. Unbeknownst to many small business owners, their websites contain poorly optimized content, duplicate content, or content that fails to deliver an excellent call-to-action to their potential prospects.

Additionally, many of their websites are unsecured and offer sub-par performance to desktop and mobile devices users. Most importantly, their websites and online reviews neglect to sell their services in the marketplace. As individuals with a passion for lead generation and obtaining a return on investment (ROI), there seemed to be no better project to focus our minds on than finding a solution to these problems.

For several months, we lived in a world of studying, reverse engineering top ranking websites, reviewing analytical patterns, and vigorously testing marketing strategies and multiple software applications for accuracy to provide a solution to the problem that many small businesses owners face – the inability to obtain “highly qualified,” targeted prospects. The idea was finally manifested, and Visible Media Group, LLC was created.

Through love, sweat, and perhaps even a touch of SOLE determination, Visible Media Group now provides small business owners with proven marketing strategies to help them navigate through the challenges of competing against other small businesses and multi-million-dollar websites within their local marketplace. Also, it provides small business owners with an alternative to resist the urge of resorting to expensive online advertising, such as Google AdWords, to obtain “highly-qualified,” targeted prospects.

The Visible Media Group understands the online success of every small business will depend on its ability to appear in front of “highly-qualified,” targeted prospects, month after month. A small business’s ability or inability to use marketing strategies, such as online reviews, to persuade and convince “highly-qualified,” targeted prospects to do business with them will affect every aspect of the business owner’s and employee’s bottom-line. Frankly, it will determine whether their business will even survive in the local marketplace.

In today’s climate, prospects engage in conversations with one another using multiple cross-channel platforms. They refer businesses they perceive to provide the best customer experience to other prospects – and many of these prospects are willing to pay more to ensure they obtain the best service. So, we believe the key to online success is understanding the potential prospects’ use of time, buying decision-making, and willingness to do business.

Nowadays, prospects are impatient with SLOW performing desktop and mobile websites; they’re short-on-time and intolerable of lousy performance and service. For that reason, Visible Media Group uses an arsenal of tools to help small businesses listen to their customers, patients, or clients to understand their needs better. By doing so, we’re helping small businesses discover “How-to Stop Competing and How-to Start Winning,” “highly-qualified,” targeted prospects – hand-over-fist.

Unlike many marketing agencies, Visible Media Group operates behind the scenes when providing services to its clients for several reasons. For example, you won’t find links on our clients’ website, identifying Visible Media Group as the agency of service because we have NO intention of working for any of our client’s competitors.

Visible Media Group believes that its clients should have an absolute advantage within the marketplace and should be free to capitalize on the advancement and benefits of any competitor. Hundreds of thousands of dollars are spent on SEO in many industries and the local market. Unfortunately, small business owners don’t know that we can see many of their advancements (i.e., money spent on SEO, Ads, etc.) by reverse engineering their results. The marketing agencies many small businesses hire tend to leave them exposed. As a result, they’re merely providing a roadmap to any success they accomplish, and we are here to take full advantage of the naivety.

Our team monitors the top local business websites within the same industry and marketplace of our client’s business. If our client’s competitors change the word “is” to “are” or decline in ranking, our team will know about it in real-time, for example. In addition to our in-house marketing strategies, our team takes the best marketing strategies, the best backlinks, the best content strategies, etc., from our client’s most formidable competitors and provides them to just one business owner – our client.

Visible Media Group uses multiple complex techniques and processes to prevent our client’s competitors from obtaining their marketing strategies. Some of our complex processes are hidden underneath the hood of our clients’ websites, in their hosting accounts, on their sub-domains, and the likes. In short, we hide as much of our client’s marketing strategies as possible.

While these marketing strategies require more effort, they provide the most significant benefit and value to the longevity of our clients’ online success because many of their competitors’ marketers will stop at the first sign of additional expense or difficulty. This behavior amounts to business negligence and results from agencies competing on price. In other words, these agencies compete on price and then balance profit over expense or difficulty. 

We understand, when businesses compete on price, value is often lost. The Visible Media Group doesn’t compete on price; we compete on value. So, if you’re shopping for the lowest possible price for marketing services, we can guarantee you that we will not offer the lowest price and, thus, will not be able to serve your business. However, if you’re seeking a marketing agency that provides a tremendous amount of value (i.e., fewer headaches, complaints, time saved, proven systems, lead quality, adequately informed and trained staff, leading industry tools, etc.) with its services, then you’ve discovered the right marketing agency for you is Visible Media Group.

Visible Media Group differs from many marketing agencies because it offers more value to its customers than the price they pay – PERIOD! Visible Media Group is not in the business of up-selling its clients for additional services they may not need, but rather it’s helping its clients sell their services to their local marketplace. Whether it’s selling your business services “online” or selling your business services “offline,” everything you do to market your business should be treated as a sale. Regardless of where a business advertises, potential clients will search online to discover more about its business when making their decision whether to do business with them or not. Therefore, Visible Media Group’s sole purpose is to help small businesses expand their brand, reach, and growth online so that your business can convert prospects.

To reduce incompetency and excuses, Visible Media Group provides numerous step-by-step training videos and tests to its staff members on a routine basis. These training videos are used to ensure our clients achieve meaningful results. Additionally, we follow step-by-step procedures to ensure all objectives and goals are met for each service provided. To be clear, we hold ourselves accountable; each staff member’s daily performance is measured with KPIs to ensure your resources are correctly used.

Visible Media Group understands that your business is not just a career; it’s essential to the survival of you and your family and the well-being of every employee and their family. No matter what, the ability to acquire “highly-qualified,” targeted prospects, improve your online reputation, and provide a better user experience for your customers, patients or clients is a responsibility that rests with you, your business partners, and us.

With that being said, Visible Media Group will strive to help you obtain your business objectives and goals. Your risk to do business with Visible Media Group is limited to any one of our monthly subscriptions. And many of our offers shifts the risk and performance on us rather than you. There are “ABSOLUTELY NO” contracts. You know, it doesn’t get any better than that. Visible Media Group welcomes you to discover more about its services as we continue to embark on a journey to create more opportunities in the local marketplace for small businesses to grow.

Thanks for visiting VisibleMediaGroup.com to learn more about us.

Best regards,